MarketingNet Usability Consultant Ben Ladkin has been invited to be one of the key speakers at the IMAB Legal Services Seminar programme planned for the autumn 2006.
The seminar programme, specifically aimed at the legal sector, will address the major issues facing Law firms and their web strategies, including topics such as taxonomy, IA (Information Architecture) and usability. Other speakers will come from within the legal sector and web industry experts.
Kirk Rothwell, IMAB event co-ordinator, says "Our delegates will benefit enormously from Ben's vast knowledge of usability issues and in-depth understanding of the legal sector."
www.imab.co.uk

Norton Rose, the leading international legal practice, has commissioned MarketingNet's Usability and Accessibility team to conduct a series of research projects into user behavior online.
Charlie Spencer, Account Manager from MarketingNet's specialist legal services team says "The work has been both fascinating and enlightening and should help to dispel many of the myths surrounding how clients interact with legal practices on-line."
The team used a combination of quantitative on-line questionnaires, qualitative focus groups, eye tracking and user testing.

Wright Hassall LLP, the Midlands leading law firm has developed a specialist recruitment site www.wrighthassall.co.uk/trainee with the aid of the MarketingNet legal team.

3M migration between two CMS platforms is being supported by MarketingNet as lead technical agency. This major global programme is fundamental to the core 3m.com strategy, and MarketingNet have been appointed due to their unique process, project management and technical skills.

Web communications guru and ex-MarketingNet Account Director Elliott Prichard has been working on providing some quick win solutions for web agencies, his tireless work doesn't go unrecognised. Thanks Elliott.

Nottingham Trent University commissioned MarketingNet's Usability and Accessibility Team to conduct research into user behaviour online. The team used a combination of quantitative on-line questionnaire, qualitative focus groups, the IMAB usability lab, eye tracking and user testing. Louise Kennedy, consultant, reported "The unique outputs from the research will help to guide the Universities on-line communications. This data would have been impossible to access without this innovative and insightful approach to web research".

MarketingNet has strengthened its position as the leading experts in web related marketing by the appointment of Charlie Spencer as Account Manager to support the specialist MarketingNet team of legal on-line marketers. Charlie joins with a law degree and a diploma in marketing from the US, as well as a number of years experience working for some of the world's leading law firms and management consultancies. Charlie will be responsible for managing existing legal clients and consultancy for new law firms utilising MarketingNet's expertise.

Julie Shields, Account Director, joins from a London web agency to head up the 3M account team. Qualified in Prince II project management and bringing 4 years experience working with the Land Rover and Jaguar web teams, Julies appointment further strengthens the MarketingNet account team.

MarketingNet have been commissioned to develop a new web site for Wright Hassall Solicitors. "MarketingNet's thorough understanding of the issues, technically advanced skills and innovative marketing put them head and shoulders above the other pitching agencies", says Wright Hassall's head of marketing.

A review of the Imperial Tobacco Limited merged intranets, managed and implemented by MarketingNet has helped to develop the newly released intranet process tool developed by MarketingNet. Account Director Ben Ladkin says, "We are recognising that a large number of organisations are coming to us for our skills in the integration and development of intranets. Our expertise is based on our first hand experience managing integration for a broad range of pan European clients. We've developed the process which enables organisations to drive real, immediate and measurable benefit from their intranet investment".

MarketingNet has developed a unique translation tool as part of it's content management system. This development will enable all 3M global websites to be updated into various languages accurately, quickly and efficiently.